Venture was engaged by a leading media intelligence business in the Asia-Pacific region to develop a turnaround strategy, following a detailed diagnostic of the client’s product profitability.

The focus was on reversing customer churn and declining profitability, and providing a clear, compelling road-map to future growth.

It was also critical to deliver an implementation plan with well-defined next steps, to ensure effective execution at all levels.

Objective

 

OUR SOLUTION

  • We defined the client’s successful end state considering market/competitor and consumer trends

  • We collaborated closely with stakeholders at all levels to develop practical and effective strategic initiatives

  • We quantified the impact of initiatives individually and collectively, including cash flow impact

  • We facilitated regular workshops and presentations with senior stakeholders and Board members

  • We developed a detailed execution plan, and tools to communicate the strategy to the business and the market

The strategy was presented to the Board and approved; it was delivered to the market soon after